Views against suicide Essay Example for Free

Views against suicide Essay Jessie mothers remarks to commit suicide is to accept the logic of the absurd but in some small way to triumph over it. (p. 24) Psychiatrists believe that committing suicide is self-abuse and self-murder (masturbation and suicide). Both behaviors became the bogeys of the psychoanalysts as well. In 1910, Freud concluded the first essay in which he specifically addressed the subject of suicide with these words: Let us suspend our judgment till experience has solved this problem. (Freud, 1910). What is the problem? It was know[ing] how it becomes possible for the extraordinarily powerful life instinct to be overcome. In 1917, Freud announced his famous solution self-murder is aggression turned against the self: [N]o neurotic harbors thoughts of suicide which he has not turned back upon himself from murderous impulses against others (Freud, 1917). Freuds far-reaching generalization is a sobering reminder of the influential influence of the religious-psychiatric tradition: He treats suicide as if it were a unitary occurrence. David Hume (1711-1776) would wholly disagree with Jessie, arguing that suicide is not contrary to love of self, of neighbor, or of God. Hume claimed that even assuming the truth of Aquinass theism, one requirement of not preclude suicide from being rational and moral. That is, if it is consistently permissible to encroach on divine providence by disturbing the operations of diverse natural laws (by curing diseases and the like), then, by parity of reasoning, it ought to be similarly permissible to commit suicide. Moreover, couldnt a person commit suicide while expressing gratitude to God for the good she has enjoyed and for the ability to escape her current misery? After all, Aquinas allowed self-inflicted killings when one is divinely commanded to do so! Hume, a known skeptic on religious matters, is being ever so ironical and sardonic in his essay. When I fall upon my own sword, therefore I receive my death equally from the hands of the deity as if it had proceeded from a lion, a precipice, or a fever. There is no being which possesses any power or faculty, that it receives not from its Creator, nor is there any one, which by ever so irregular an action, can encroach upon the plan of his providence, or disorder the universe. Its operations are his works equally with that chain of events which it invades; and whichever principle prevails, we may for that very reason conclude it to be most favored by him (Hume, 1783). Moreover, Ecclesiastic law still forbids suicide, and religious penalties against the act are, nominally, still in force. However, as soon as secular law recognized insanity as an excuse for suicide, so, too, did canon law. For approximately the past century, rabbinic and church authorities alike have classified suicides as ipso facto non compos, permitting them to receive normal religious burial services. The Encyclopedia of the Jewish Religion states: Judaism does not consider the individual as the owner or unlimited master of his own life; consequently, suicide, which amounts in rabbinic thought to murder, is strictly forbidden. . . . However, recent rabbinic ruling considers the suicide as being of unsound mind, and as such he is allowed to be interned [sic] with others. (R. J. Z. Werblowsky and G. Wigoder, p. 367). The Roman Catholic Church and the Protestant clergy use the same formula for annulling the sinfulness of suicide. After a well-known Catholic American killed himself and was given an elaborate burial, a spokesman explained: Today it is the churchs feeling that a person must be crazy to commit suicide. And we place the insane in the hands of God, for his mercy and his judgment. . . . The church will not judge [him]. (San Francisco Chronicle, 22 October 1983, p. 3) Roman law expanded the criteria that made suicide morally acceptable. For example, tedium vitae a mental state we are likely to call depression, but is better rendered as having had enough (of life) -was a justification for it (A. J.L. van Hoof, p. 122). However, Roman law prohibited the suicide of slaves, because they destroyed not themselves but their masters property; and of defendants accused of crime, because their deed prevented the law from determining whether they were guilty or not. If their deed was interpreted as signifying guilt, the law required that their corpse be denied ritual burial and their property be confiscated. Christian canon law adopted the practice of denying religious burial to the suicides corpse, and medieval English criminal law reinstated the penalty of forfeiting the suicides property (A.J. L. van Hoof, p. 16). Views for suicide Jessie claims the decision to be a rational one, a logical conclusion to a life that has lost its true meaning; there are disturbing glimpses of another motivation. To begin with she is on medication, which has given her an apparent sense of clarity and equanimity. If she is herself, then, she is so by virtue of chemical intervention, though there are hints of an obsessive behavior not touched by her medicine. She has a notepad in her pocket which contains a checklist, a countdown to annihilation. She is, she explains, cold all the time, and longs for the dark and quiet of death, a place where nobody can get me †¦ Dead is everybody and everything I ever knew, gone. Dead is dead quiet (night Mother, p. 16). She likens herself to Jesus, whom she suddenly perceives as a suicide (I didnt know I thought that) (p. 17). Though, well known philosopher may agree with Jessie as Margolis takes suicide to be essentially a matter of choosing death for its own sake. In the case of genuine suicide, according to Margolis, the victims overriding concern is to end his own life. (1975) Moreover, Immanuel Kant claims that the exercise of freedom in self-destruction is self-contradictory. He seems to favor, however, the moral heroism of Cato (a Roman statesman who killed himself rather than surrender to Julius Caesar), but does not label it a suicide, since Cato was presumably attempting to rescue his personal integrity and not intending to destroy himself. That is, despite his antisuicide stance, Kant claims that there are times when life ought to be sacrificed. If I cannot preserve my life except by violating my duties towards myself, I am bound to sacrifice my life rather than violate these duties. He views humanity in ones own person as inviolable. Suicide, by contrast, treats our personhood as a thing; it reduces us to the stage of a beast. Persons, for Kant, are ends-in-themselves, having the capability for autonomy and rationality that comprise their humanity. Jessie suicidal act goes with Kant view of life. According to him, Life is not more important than virtue. To live is not a necessity; but to live honorably while life lasts is a necessity. Kant maintains that the fabric of society is destabilized by those who advocate a right to suicide and romanticize it somewhat in the progression. Nonetheless, pace his categorical imperative, it seems suicide can be universalized on Kantian grounds, e. g. , anyone whose situation in life is such that his or her continued existence would cause others a greater amount of suffering than his or her suicide must commit suicide. Conclusion According to the sources discuss, it can be said that argument against suicide are more powerful and it is definitely goes against Jesse’s suicide. Jessie chooses to shoot herself with her fathers gun, and if not with that then with her husbands. These were the two men she loved, the two men who might have saved her had they not left, derelict her in their different ways. There is no irony in the choice. The man who saw her into life, and perhaps tainted her blood with the seeds of epilepsy, now ushers her out. At the same time, Thelma, apparently disengaged, separated from her daughter by a sense of guilt and mutual incomprehension, and finds herself deeply committed to saving her. While her mother philosophy was Things happen. You do what you can about them and see what happens next (p. 39) is not without its logic or ethics. Moments before her daughters death, indeed, this woman, who until now has appeared content to drift through life, unquestioningly, can be explained as nearly unconscious from the emotional devastation †¦ so far beyond what is known as pain that she is virtually unreachable'(p.52). For the first time in her life she knows what she is living for and though she will be frustrated in her attempts to save Jessie, Jessie, perhaps, may have saved her in so far as she has lured her back into the world. Work Cited Catholic Church Says It Wont Judge White, San Francisco Chronicle, 22 October 1983, p. 3. A. J. L. van Hoof, From Autothanasia to Suicide, (London: Rutledge, 1990) p. 122. Freud, Contributions to a Discussion on Suicide (1910), in SE [Standard Edition], vol. 11, p. 232. Essays on Suicide, and the Immortality of the Soul, ascribed to the late David Hume, Esq. â€Å"Two Letters on Suicide†, from Rosseaus [sic] Eloisa (1783) Freud, Mourning and Melancholia (1917), SE, vol. 14, p. 252 Joseph Margolis, Negativities: The Limits of Life (Columbus, 1975), pp. 23-36. Marsha Norman, night Mother (New York, 1983). R. J. Z. Werblowsky and G. Wigoder, eds. , The Encyclopedia of the Jewish Religion, p. 367. Richard B. Brandt, The Morality and Rationality of Suicide, in Handbook for the Study of Suicide, edited by Seymour Perlin, pp 61-76, 1975. U S. News and World Report (April 9, 1984): 18.

Disorders of the Respiratory and Circulatory System

Disorders of the Respiratory and Circulatory System Neusha Bakhtiari Aghmasjed Asthma Asthma is an allergic response which affects the bronchial tubes and can result in coughing, wheezing or breathlessness. It leads to the inflammation of airways, causing them to tighten, resulting in difficulty of breathing. Asthma is not classified as an infectious disease and it is rather an allergic condition which cause is not fully understood. It is usually triggered when the person with asthma comes in contact with: House dust mitten, animal fur, some medicines (Nsaids), pollen, tobacco smoke, exercise, stress, cold air, chest infections. When the immune system receives an inflammatory response, white blood cells release histamine and this result in the contraction of smooth circular muscle of bronchioles as well as restriction of airways. (Bronchoconstriction). More mucus is then secreted by the epithelial cells and as the result the airways are blocked even more. This condition reduces the rate of ventilation through tightened bronchioles therefore less gas exchange will take place in the alveoli and cellular respiration in the body. This condition causes breathing difficulty, coughing and wheezing as the lungs want to get rid of the built up mucus in them. There is no cure for asthma. However, there are different ways to control the condition. These methods are applied in two ways. One is to Treat/Relieve symptoms and the other is to prevent any future symptoms/attacks. The procedure includes a combination of medicines, lifestyle advice and understanding the asthma triggers. The Asthma medicines are normally given by inhaler which supplies the drug directly to airways through mouth. It is effective as it delivers the drug directly to the lungs. There are number of conditions which increase the risk of developing Asthma such as: If your parents have asthma If you are overweight If you have certain allergic conditions If you smoke or exposed to second hand smoke If you are exposed to any type of pollution or chemicals used in the industry. There are 5.4 million people in UK receiving treatment for asthma which means that 1 in 12 adults or 1 in 11 children are currently receiving treatment for their condition. In adults, asthma is more common in women than men. Assessment Criteria 1.4 Discuss disorders of the respiratory system Pulmonary Tuberculosis Pulmonary Tuberculosis is a contagious bacterial infection that can spread in areas where large amount of blood and oxygen exist such as the lungs as well as other organs in the body. This disease is caused by a type of bacterium named Mycobacterium Tuberculosis. It spreads when a person who has active TB in their lungs breaths out the germs when sneezing, laughing, coughing, singing or talking and then the other person breathe in the germs. The common symptoms of Active TB in the lungs are Cough which contains bloody mucus for two weeks or more, weakness and tiredness, sudden weight loss and loss of appetite, difficulty when breathing and chest pain or fever. TB disease can affect many organs in our body such as kidneys, bones and brain but it usually affects human lungs. There are two main stages in the process of this infectious disease. In the first stage which commonly lasts for the duration of several months, the bacteria cells attack the epithelial cells of the alveoli and bronchioles. Then they start to multiply in fibrous capsule which spreads around that area. Here the human immune system becomes stimulated and starts to resist the disease. Before this invasion is over, a few bacteria might escape into the bloodstream and develop in other body organs. If the body’s immune system is successful, this disease never develops and is known as TB infection. However, if it remains untreated it develops into the second stage where it becomes an active disease. In the second stage of this disease the germs start to multiply and destroy the epithelial cells of the lungs. In some cases, although it seems that the disease has been cured, but after a while it comes back and becomes active. This occurs mostly when the immune system of the body becomes weak. The second stage of this disease is presented through the consumption of the tissue of lungs which leads to the destruction of the alveoli. Here the person starts to manifest the symptoms such as continues cough. The risk factors that increase the possibility of a person getting infected by this disease are named below: Being in contact with/ living with an infected person. Living or working is crowded places where there is a possibility of coming in contact with people with untreated active TB. These places can be prisons, nursing homes or homeless shelters. Having a poor diet which affects the immune system of the human body. Pasteurisation of milk and cultivation of animals as this used to be a common cause of transmission of TB by Cows. Assessment Criteria 2.3 Discuss disorders of the circulatory system Hypertension (High Blood Pressure) The human heart is designed to pump the blood around the body through causing pressure. However, if the blood is pumped around the body with an increased amount of pressure than normal, the arteries and the heart itself can be seriously damaged or even it can lead to heart failure if they both stop because of the strain. High blood pressure can cause microscopic tears in the walls of the arteries which turn into scar tissue. The damaged artery can trap more plaque as the scar tissues formed in it accommodates plaques (Fat, cholesterol, etc). This causes the arteries to become narrower and as a result conditions such as Coronary Artery Disease appear. Two main conditions control the blood pressure: One is the amount of force generated when the heart pumps the blood around the body and the other is how relax or narrow the arteries are: HBP can damage the arteries: Our arteries in their healthy state are flexible strong and elastic. Its smooth internal lining is where the blood can flow freely and provide different nutrient and Oxygen gas to our tissues and organs. High blood pressure damages these cells. In the case of arteriosclerosis which causes damage to the artery by blocking it, organs such as kidneys, brain, arm and legs can be affected. These damages can lead to stroke, heart failure and kidney failure. In some cases the continues pressure of blood in already weakened artery can lead to enlargement of its walls and formation of aneurysm which can bring about life threatening complications such as internal bleeding. This complication usually takes place in our aorta. Can damage the heart: It can lead to diseases such as coronary artery disease. This happens when arteries are narrowed by coronary artery disease and do not let the blood to move freely through our arteries. It can cause chest pain, heart attack or irregular heartbeat if the blood doesn’t flow freely to the heart. It can also lead to enlarged left heart as high blood pressure leads the heart to pump blood with excess pressure around the body and causes the left ventricle to thicken. Can damage the brain: The brain has to receive blood which contains nourishing substances in order to be able to carry out its function. However, in some cases if the blood clotting takes place as the result of high blood pressure it can cause Transient ischemic attack (TIA), Stoke or Dementia. Symptoms related to HBP are headache, sleepiness or confusion. The risk factors of hypertension: Family history, obesity, smoking, type 1 2 diabetes, kidney disease, alcohol abuse, having high amount of salt in the diet, lack of physical activities (exercise) and medicines such as steroids About 10 million in the UK are diagnosed with hypertension. This means that one out of five has high blood pressure. Assessment Criteria 2.3 Atherosclerosis Atherosclerosis is the built up of plaques which is made up of fatty deposit around the wall of the arteries. After a while these fatty deposits of cholesterol and smooth muscle cells form Atheroma which causes the arteries to lose their elasticity as well as becoming narrow. This reduces the amount of blood flow through the arteries and blood vessels hence reducing the oxygen supply. It can take a long time until atherosclerosis is hardened and narrowed. However, when the arteries are considerably damaged, different conditions may occur such as: Thrombus: The arteries can be blocked if blood clots on the plaque made of cholesterol around its walls and as the result the blood flow will be restrained and the tissues will not receive the required nutrient. The atheroma on the walls of the arteries is covered by protective cells from the blood which flows in the artery. If this protective cell barrier is broken down, the blood will be exposed to high concentration of cholesterol on the wall of the artery and this generates the blood clotting system. This process can lead to the blockage of the artery and prevention of blood flow to the organ it supports therefore, depending on the organ; it can cause stroke, heart attack and angina. Heart failure: When the artery is narrowed, it causes damage to the muscle of the heart. High blood pressure and renal failure when the arteries which exist in the kidney are affected. Many people are affected by atherosclerosis. It is possible that it starts from the age of 20. The reason behind its occurrence is still unknown but the reasons given below can be considered as risk factors: Family history of atherosclerosis Having high amount of LDL cholesterol in the blood or low amount of HDL in the blood. High blood pressure The rate increases if the person smokes. Diabetes: In people with type 1 diabetes atherosclerosis can take many years to appear but in people with type 2 diabetes it can appear within a few years. Kidney failure Excess weight A diet with high amount of fat in it Race: People from south Asia are more likely to develop Atherosclerosis. According to the British Heart Foundation, at least 2.6 million people in the UK suffer from Atherosclerosis. Bibliography Dr. Patrick Davey, Dr Sabine Gill, Dr Carl J Brandt and Dr Steen Dalby Kristensen . (2012).Atherosclerosis (arteriosclerosis – hardening of the arteries).Available: http://www.netdoctor.co.uk/diseases/facts/atherosclerosis.htm. Last accessed December 2013. Dr. Patrick Davey, Dr Sabine Gill, Dr Carl J Brandt and Dr Steen Dalby Kristensen . (2011).High blood pressure (hypertension).Available: http://www.netdoctor.co.uk/diseases/facts/hypertension.htm. Last accessed December 2013. Elea Carey . (2012).Pulmonary Tuberculosis.Available: http://www.healthline.com/health/pulmonary-tuberculosis?toptoctest=expand. Last accessed December 2013. Jatin M. Vyas. (2012).Pulmonary tuberculosis.Available: http://www.nlm.nih.gov/medlineplus/ency/article/000077.htm. Last accessed December 2013. Kim Ann Zimmermann. (2012).Circulatory System: Facts, Function Diseases.Available: http://www.livescience.com/22486-circulatory-system.html. Last accessed December 2013. Mayo Clinic staff. (2011).High blood pressure dangers: Hypertensions effects on your body.Available: http://www.mayoclinic.com/health/high-blood-pressure/HI00062. Last accessed December 2013. Mayo Clinic Staff. (2012).Asthma risk factors.Available: http://www.mayoclinic.org/diseases-conditions/asthma/basics/risk-factors/CON-20026992. Last accessed December 2013. Unknown. (2008).Tuberculosis (TB).Available: http://www.mckinley.illinois.edu/handouts/tuberculosis.html. Last accessed December 2013. Unknown. (2013).TB.Available: http://www.healthunit.org/infectious/tb/tb_spread.htm. Last accessed December 2013. Unknown. (2011).Tuberculosis (TB) What Increases Your Risk.Available: http://www.webmd.com/lung/tc/tuberculosis-tb-what-increases-your-risk. Last accessed December 2013. Unknown. (2012).Asthma Causes.Available: http://www.nhs.uk/Conditions/asthma/Pages/causes.aspx. Last accessed December 2013. Unknown. (2012).Asthma.Available: http://www.nhs.uk/conditions/asthma/Pages/Introduction.aspx. Last accessed December 2013. Unknown. (2012).How we’re fighting heart disease.Available: https://www.bhf.org.uk/heart-matters-online/december-january-2011-12/research/atherosclerosis.aspx. Last accessed December 2013. Unknown. (2012).Heart and Artery Damage and High Blood Pressure .Available: http://www.heart.org/HEARTORG/Conditions/HighBloodPressure/WhyBloodPressureMatters/Heart-and-Artery-Damage-and-High-Blood-Pressure_UCM_301823_Article.jsp#. Last accessed December 2013.

The Shipping News :: essays research papers

The Shipping News â€Å"I’m tired of going somewhere. I want to be there!† These words spoken by Bunny Quoyle, riding along with her family on their way to the old homestead in Killick Claw, New Foundland seems an exclamation to a deeper desire to settle what has been an unsettled and unhappy life. The quote could also define the transition that Quolyle, Bunny’s father, experiences. Quoyle is nowhere it seems, until he finally arrives somewhere meaningful. The transformation is a lot about getting over the loss of his wife, Petal, but also much about getting over himself as a loser and getting to a place of contentedness and confidence. Quoyle’s life rides on waves – some small that are body-surfing-like, others that are huge and tumultuous that crash onshore with Tsunami-like devastation. Eventually, he manages to find a place suitable and sustaining. Quoyle began life feeling, believing that he had been born into the wrong family; that somehow he ended up with the wrong parents. He stumbled into adulthood, feeling invisible until someone noticed. His lack of esteem and confidence is evidenced by his always trying to hide his chin with his hand; the hand always goes to the chin, his monstrous chin, when he feels threatened. His love for Petal is partly based on the fact that he caught her attention – once, quite by accident – and that they had a meaningless sexual relationship that resulted in two children. He is the sort of character you feel sorry for from the start, feel badly that he’ll never become anybody, never make something of himself, yet you want to cheer for him all along the way. As we get to know Quoyle, we realize that although he has a negative self image, is always self conscious and has no confidence in his abilities, he has a huge heart and a huge capacity to love, and he especially has a huge consciousness to do what is right for his family. Quoyle is a man growing into himself. His first opportunity to grow comes by an invitation from his aunt to move to New Foundland, to settle in his family’s ancestral home and to find his roots. â€Å"You can be anything you want with a fresh start,† says his aunt in convincing him to go. And off they all go – the aunt, Quoyle, Bunny and Sunshine – and all their self-possessed demons.

Dante Alighieri’s Divine Comedy :: Divine Comedy Inferno Essays

Divine Comedy Dante Alighieri’s Divine Comedy is said to be the single greatest epic poem of all time. The opening story of the character of Dante the Pilgrim is told in the first of the three divisions: The Inferno. The Inferno is a description of Dante’s journey down through Hell and of the several degrees of suffering and many mythical creatures that he encounters on the way. Throughout his travel Dante displays many different feelings and actions but the emotion that summarizes the entire poem is fear. While some of his character traits change as his mind matures and acknowledges the justice being carried out, from the very beginning until the final Canto, his fear does not subside. This does well to reinforce the symbolism of Dante as Everyman and serves to direct the reader to the moral purpose of Divine Comedy, because of the humility and dependence upon God that fear produces. In the first Canto, which serves as an introduction to the entire comedy, Dante encounters the three beasts which impede his progress out of the dark woods. Coming upon the She-Wolf he writes: "This last beast brought my spirit down so low / with fear that seized me at the sight of her, / lost all hope of going up the hill" (I.52-54). Dante is so shaken by the appearances of the three beasts that he rushes headlong into the dark woods he has just come out of. This is only the first obstacle Dante encounters, but it proves an insurmountable one. When Dante and Virgil reach the gate of Hell, Dante is overcome with fear upon reading the inscription above the gate and hearing the screams and lamentations of those inside. He reacts to the inscription by crying out, " ‘Master,’ I said, ‘these words I see are cruel.’ " (III.12). By this he shows his fear of the unknown because he does not yet know exactly what he will witness during his descent. One of Dante’s truest display of fear occurs upon reaching the vile City of Dis. When the "fallen angels" deny the travelers access through the city, Virgil, usually unflappable, even appears shaken up. Understandably, this does not help Dante’s nerves at all. He actually makes a side comment to the reader declaring the terror he felt after the angels had defied Virgil’s request saying: "And now, my reader, consider how I felt / when those foreboding words came to my ears! / I thought I’d never see our world again!" (VIII. Dante Alighieri’s Divine Comedy :: Divine Comedy Inferno Essays Divine Comedy Dante Alighieri’s Divine Comedy is said to be the single greatest epic poem of all time. The opening story of the character of Dante the Pilgrim is told in the first of the three divisions: The Inferno. The Inferno is a description of Dante’s journey down through Hell and of the several degrees of suffering and many mythical creatures that he encounters on the way. Throughout his travel Dante displays many different feelings and actions but the emotion that summarizes the entire poem is fear. While some of his character traits change as his mind matures and acknowledges the justice being carried out, from the very beginning until the final Canto, his fear does not subside. This does well to reinforce the symbolism of Dante as Everyman and serves to direct the reader to the moral purpose of Divine Comedy, because of the humility and dependence upon God that fear produces. In the first Canto, which serves as an introduction to the entire comedy, Dante encounters the three beasts which impede his progress out of the dark woods. Coming upon the She-Wolf he writes: "This last beast brought my spirit down so low / with fear that seized me at the sight of her, / lost all hope of going up the hill" (I.52-54). Dante is so shaken by the appearances of the three beasts that he rushes headlong into the dark woods he has just come out of. This is only the first obstacle Dante encounters, but it proves an insurmountable one. When Dante and Virgil reach the gate of Hell, Dante is overcome with fear upon reading the inscription above the gate and hearing the screams and lamentations of those inside. He reacts to the inscription by crying out, " ‘Master,’ I said, ‘these words I see are cruel.’ " (III.12). By this he shows his fear of the unknown because he does not yet know exactly what he will witness during his descent. One of Dante’s truest display of fear occurs upon reaching the vile City of Dis. When the "fallen angels" deny the travelers access through the city, Virgil, usually unflappable, even appears shaken up. Understandably, this does not help Dante’s nerves at all. He actually makes a side comment to the reader declaring the terror he felt after the angels had defied Virgil’s request saying: "And now, my reader, consider how I felt / when those foreboding words came to my ears! / I thought I’d never see our world again!" (VIII.

Antigone :: essays research papers

"Antigone" the play written by Sophocles deals with moral law vs civil law. King Creon has condemned Princess Antgione. Antgione went against the king’s decree and buried her brother Ploynices. Antgione now will be punished by starvation under King Creon’s decree. Antigone is a passionate, strong willed, and determined women. Antigone is a passionate character in the play we see this as we learn of her as we see her put moral law above civil law. An important ideal in Ancient Greece was the belief that the government was to have no control in matters concerning religious beliefs. In Antigone's eyes, Creon betrayed that ideal by not allowing her to properly bury her brother, Polynices. She believed that the burial was a religious ceremony, and Creon did not have the power to deny Polynices that right. Antigone is ready to defy Creons decree and do what she feels in her heart is right we see this when she says "Will you life up his body with these bare hand s and lower it with me? ". Threw out the play Antigone is strong willed. She doesn’t want Ismene to explain the law to her. When she asks Ismene to help her with the burial of Ploynice, Ismene says no. When Ismene tries to convince Antigone to not defy Creons decree Antigone tells her "I won’t insist no, even if you should have a change in heart, I’d never welcome you in the labor, not with me. So, do as you like, whatever suits you best- I’ll bury him myself.". Antigone is not willing to give up with out a fight and she isnt going to let anyone get in her way. Antigone is one of the strong willed characters in this play. When she is done burring her brother, after all the torment she has endured she says "My reverence only brands me for irreverence!". Antigone isn’t sorry even though by doing the right thing she will be put to death by starvation in a tomb. She is obeying the law of the gods rather then the law of Creon. W hen Antigone takes matters in to her own hands and does what is right ,that shows strong soul . Having a strong sense of moral law in Greek mythology will lead to a good after life.

The Fall of Mughal Empire

The fall of Mughal Empire Under Aurangzeb’s successors the decay of empire was hastened by several causes and the spirit of lawlessness rampant throughout the land. In such circumstances ruin of Mughal Empire was inevitable. Aurangzeb, as a ruler of India proved to be a failure. He hardly realised that the greatness of an empire depends on the progress of its people as a whole, largely owing to the emperor’s each of political foresight. The symptoms of the integration of Mughal Empire appeared before he left the world.His successors only hastened the process of decay. Disintegration of the Mughal Empire The death of Aurangzeb on the 3rd March, 1707, was a signal for the disintegration of the mighty Mughal Empire, which dazzled the contemporary world by its extensive territories, military might and cultural achievements. The reign of Aurangzeb was the swan-song of the Mughal rule in India. No sooner had he breathed his last then his three sons Muazam, Muhammad Azam and M uhammad Khan Baksh entered into bitter oratorical quarrels for the possession of the throne of Delhi.While nine Mughal Emperors followed one another in quick succession in the fifty years following the death of Aurangzeb, many adventurers Indian and foreign carved out independent principalities for themselves. Mughal government of Oudh, Bengal and the Deccan freed themselves from the control of the Central Government. The Hindu powers found the time opportune for assertion of their independence. Invaders from the North-West repeated their incursions in search of wealth and the European trading companies interfered in Indian Politics.In spite of all these external and internal dangers, dissolution process of the Central structure of the great Mughal Empire was slow and long drawn out process. BajiRao’s raid of Delhi(1773) and Nadir Shah’s invasion(1739) exposed the hollowness of the Mughal Empire and by 1740 the fall of the empire was an accomplished fact. Among the var ious causes responsible for decline and the downfall of the great Empire the following deserve special mention: 1. Aurangzeb’s responsibility. The expansion of the Mughal Empire under Aurangzeb resembled an inflated balloon. The empire has expanded beyond the point of effective control.Its vastness in the absence of developed means of communication tended to weaken the centre instead of strengthening it. The emperor’s religious policy provoked a general discontent in the country and the empire was faced with rebellions of the Sikhs, the Jats, the Bundelas, the Rajputs and above all the Marathas. Aurangzeb only created enemies. His narrow bigoted religious policy turned the Rajputs, a reliable supporter of the Imperial dynasties into foes. He re-imposed â€Å"Jeiza† on the Hindus which led to the rising of the Satnamis, Bundelas and the Jats. The Sikhs rose against the empire paralysing Imperial administration in the Punjab.The Hindu resistance in the Maharashtra assumed a national character. The Maratha guerrillas demoralised the splendid armies of Aurangzeb, broke their spirit of superiority and wore them out. One of the strongest reasons of the annexation of the Shia Kingdoms of Bijapur and Golconda was religious. The conquest of these Muslim kingdoms of the south removed the strongest local check on Maratha activities and left them free to organise resistance of Mughal Imperialism. Aurangzeb’s mistaken policy of war in the Deccan which continued for twenty seven years drained the resources of the empire.The rulers of Bijapur and Golconda were Shias and for a fanatical Sunni like Aurangzeb there was no place for them in India. The annexation of these States was a blunder. He should have followed a buffer-state policy towards these kingdoms. He should have subordinated his religious zeal to statesmanship. If he had helped these states against the Marathas, he would have been able to keep the latter in check with much less expense a nd waste of energy. After the annexation of Bijapur and Golconda, Aurangzeb tried to crush the power of the Marathas; Sambhaji the son of Shivaji was captured and put to death.His son Sahu was also made a prisoner. However the Marathas carried on their struggle against the Mughal under the leadership of Raja Ram and Tara Bai. When Aurangzeb died in 1707, the power of the Marathas was not still crushed. They were stronger than before. Well I think, â€Å"The Deccan was the grave of his reputation as well as of his body†. He had to remain a way from the capital for a quarter of a century. The result was that the whole of the administration went out of gear. There was confusion everywhere. The provincial Governors did not send the land revenue to Central Government.At a time when money was needed for Deccan war, very little was coming from the provinces. No wonder when Bahadur Shah succeeded to the throne, the treasury was empty. After the death of Aurangzeb various provinces be came independent of the Central authority. Oudh became independent under Saadat Khan Bengal, Bihar and Orissa became independent under AlivardiKhan. Asaf Jat Nizam-ul-Mulk became indepent in the Deccan. The Rohillas became independent in Rohilkhand. The Rajputs also asserted their independence. Thus, gradually the Mughal empire broke up.The failure of Aurangzeb in the Deccan wars destroyed the military prestige of the Mughals. Too much of expenditure made the Mugahl government bankrupt. The Deccan wars can rightly be called the ‘Ulcer’ which destroyedthe Mughal Empire. Weak Successors of Aurangzeb Aurangzeb died in 1707 and before his death he left a will by which he portioned his empire among his three sons. Inspite of this a bitter fratricidal war took place among the three princes for the throne. Muazzam was the ruler of Kabul and the Punjab, Muhammad Azim the second son was the ruler of the deccan. Prince Muazzam came to the throne after defeating his brothers.The M ughal system of government being despotic much depended on the personality of the emperor. Under a strong emperor all went well but the succession of a weak emperor was reflected in every filed administration. Unfortunately all the succession after Aurangzeb were weaklings and quite incapable to meet the challenges from within and without far from stemming the tide of decline, they arranged the situation by their idiosyncrasies and lacks morals. Bahadur Shah I (1707-1712) was 69 at the time of his succession to the throne and was too old to maintain the prestige of the empire.He liked to appease all parties by profuse by grants of titles and rewards. Jahandar Shah (1712-1713) the next in succession was a luxury profligate fool. Farrukh Siyar (1713-1719) was a contemptible coward. Mohammad Shah (1719-1748) spent most of the time watching animal fights. He was nicknamed â€Å"Rangila† for his addiction to wine and women. During his rule Nadir Shah attacked Delhi and Subedars be came independent. Ahmad Shah (1748-1754) excelled his predecessors in his sensual pursuits. He was unable to cope successfully with the disintegration forces that had grown so alarming on all sides.The empire was reduced to a small district round Delhi. The emperor was deposed and blinded in 1754 by the ‘wasir’. He was succeeded by Alamgir II and he was succeeded by Shah Alum who came under British and Maratha protection. Such weak and imbecile Emperors could hardly act as worthy custodians of public interests or maintain the integrity of the empire. Degeneration of Mughal Nobility When Mughal came to India they had hardly a character. Too much of wealth, luxury and leisure softened their character. Their ‘harems’ became full. They got wine in plenty.They went in palanquins to the battlefield. Such nobles were not fit to fight against the Marathas, the Rajputs and Jats and the Sikhs. The Mughal nobility degenerated at a very rapid pace. The Mughals nobility was taken from the Turks, the Afghan and the Persians and the climate of India was not very suitable for their growth. They began to degenerate during their stay in India. Ruddy warriors in boots, became pale persons in petticoats : â€Å"Where wealth accumulates men decay; And disloyalty on the empire did pray† We have a significant example of the moral degeneration of the Mughal peerage.The Prime Minister’s grandson Mirza Tafakh-kjur used to sally worth from the mansion in Delhi, with his ruffians plunder the shops in the bazars, kidnap Hindu women passing through the public streets in litters or going to the river to dishonour them; and yet there was no judge strong enough to punish him, no police to prevent such crimes. Every time such an occurrence was brought to the Emperor’s notice by the news letters or official reports, he referred it to the prime minister and did nothing more. Court Factions Broadly speaking, the nobles were ranged in two parties.Thos e two were children of the soil or the Indo-Muslim party. To this group belonged the Afghan nobles, the Sayyeds of Barha and Khan-i-Dauran whose ancestors came from Badakhastan. These Indian Muslims depended mostly on the help of their Hindu compatriots. The foreign nobles of diverse origin, opposed as a class to the members of the Hindustani party; were indiscriminately called Mughals. They were sub-divided into two groups according to the land of their origin. Those who came from Transoxiano and other parts of central Asia and were mostly of Sunni, persuasion formed the Turkani party.The most prominent members of this group was Mohammed Amin Khan and his Cousin Chin-Qillich Khan better known as the Nizam-ul-Mulk. The Irani party was composed of those who hailed for the Persian territories and were Shias. The most important members of the Irani party were Asad Khan and Zulfiqar Khan, the king maker. These were mere factions and were not like modern political parties. Their members had no common principle of action among themselves except of self-interest and no firm party allegiance. They fought battles, upsetting the peace of the country and throwing administration to dogs.Even in the face of foreign danger these hostile groups could not forge a united front and often intrigued with invadors. Defective Law of Succession The absence of the law of primogeniture among the Mughals usually meant a war of succession among the sons of the dying Emperor in which the military leaders of the times took sides. â€Å"The sword was the grand arbiter of right and every son was prepared to try his fortune against his brothers† Such a system though not commendable was not without its advantages. It provided the country with the ablest son of the dying emperor as the ruler. Demoralization in the Mughal ArmyThe abundance of riches of India, the use of wine and comforts had very evil effects on the Mughal army. Nothing was done to stop the deterioration. The soldiers ca red more for their personal comforts and less for winning battles. The importance of the Mughal armies was declared to the world when they failed to conquer Balkh and Badakhashar in the time of Shah Jahan. Likewise the failure of Shah Jahan to recapture Kandar inspite of three determined efforts proved to the world that the military machine of the Mughal had become imporatant. In 1739 Nadir Shah not only murdered the people of Delhi but also ordered their wholesale massacre.When such a thing is done by a foreigner, it only proves that the existing government is helpless. Such a government forfeits the right to exact allegiance from the people as it fails to protect life and property of the people. There were inherent defects in Mughal military system. The army was organised more or less on the feudal basis where the common soldier owed allegiance to the mansabdar rather than the Emperor. The soldier looked upon the mansabdar as their chief, not an officer. The defects of this system though evident enough in revolts of Bairam Khan and Mahabat Khan assumed alarming proportions under the later Mughal Kings. Only forced by need does he came out of the moat His army best knows how to turn from the fight; The Infantry – afraid to the barber that shaves; The Cavalry – fall off from their beds in their sleep; But in a dream – they see their mount frisk†. Economic Bankruptcy After the death of Aurangzeb, the Mughal Empire faced financial bankruptcy. The Deccan wars ruined the finances of the empire. The marches of the Imperial army damaged crops in Deccan while the beasts of burden ate away all the standing crops and greenery. Whatever little was left was destroyed by the Marathas Raiders.There was dislocation of trade and industry. Extravagant expenditure was a crushing burden upon the resources of the country. Nature of the Mughal State The Mughal government was essentially a police government and confined its attention mainly to the mainta inance of internal and external order and collection of revenue. The Mughals failed to effect a fusion between the Hindus and Muslims, an create a composite nation. All laudable efforts made by Akbar in this direction were undone by the bgotry of Aurangzeb and his successors.

An individual written report on integrated marketing communication Essay

1. Introduction The purpose of the essay is to explore integrated marketing communications (IMC), its definitions and issues, and the importance of a target audience within IMC. It also demonstrates the perspectives of integrated brand promotion and the comparison between integrated marketing communications and integrated brand promotion (IBP). All these elements are supported by a number of organizations that are well- known in their industry. this essay provides and discuss some examples Communications Theory helps to understand the audience’s needs, emotions, interests and activities which are necessary to ensure the accuracy and relevance of any message. Simple communications theory shows a sender sending a message to the receiver, who receives and understands it. However, in real life, many messages are simply ignored, misunderstood or fail loss (Multimediamarketing, 2014) 2. Integrated marketing communications (IMC). IMC is a developing method shown to demonstrate the benefits of marketing communication across all functions of a company that affects customer needs. One of the definitions of IMC is ‘’ the process of managing all sources of information about a product, service to which a customer or prospect is exposed, which behaviorally moves the consumer toward a sale, maintains customer loyalty’’ (Thorson,1996). According to the above definition, integrated marketing communication focuses on behavioral responses from the customer and builds relationships between customer and brand. Another definition of IMC is â€Å"a concept of marketing communications planning that recognizes the added value of a comprehensive plan that evaluates the strategic roles of a variety of communication disciplines-for example, general advertising, direct response, sales promotion, and public relations-and combines these disciplines to provide clarity, consistency, and maximum communications impact† (Marketing Executives, 2014). This  definition mentions some of the components of integrated marketing communications such as advertising, direct response, sales promotion, and public relations.by brining together all these tools, one can achieve an effective campaign. IMC is directed by its use of different medias to send out the message about one product. 2.1 IMC and organizations The organization can benefit from IMC by consolidating its image, developing a discussion and supporting its relationship with customers. There are many organizations that have been extremely successful and doing excellent jobs of integrating their communication efforts such as Ben & Jerry’s, Nike, The Body Shop, Banana Republic and Apple. These companies established strong brand images by their communication plans which have been an honest outgrowth of their corporate culture (Thorson, 1996). For instance, Guinness is the well-known Irish beer maker that applies the integrated marketing communications strategy. In 2007, it introduced with a campaign that used various media to develop messages and advertisements. Guinness developed ‘Its Alive; this idea extended across all of the communication’s channels. Also, instead of developing separate messages, communications and marketing campaigns for each type of mass media, it chose to improve one main message to interact with its target demographic, which savs time, money and resources (Marketing Executives, 2014) Another example for a company that uses an integrated marketing communication strategy is The Body Shop which has various values such as being against animal testing, protecting human rights and the environment. However, these values have not been communicated clearly to the target market. As a result, The Body Shop launched a campaigns focused on re-communicating those values more clearly and effectively, such as Love Your Body, Love Your Community (LYBLTC). 2.2 Target audience Successful business organizations that use integrated marketing communications have their style of reaching target audiences. They can develop and send messages that are valuable and well-presented, which may cause target audiences to express behavioral, attitudinal and emotional responses. For example, in the United Kingdom, O2, a mobile telecommunications company, developed a new campaign called ‘A world that  revolves around you.’ The main reason to create this campaign was prepay customers felt neglected. Approximately 50 per cent of O2’s customers took advantage of the campaign to benefit from the offer of a 10 percent refund of their quarterly top-ups. The target audience could understand the social media mix that was oriented around them. As a result, it created a successful media plan that involved email, SMS, MMS, online chat rooms and brand street events (Thorson, 1996). 3. Integrated brand promotion (IBP) Recently, more firms try to adopt an integrated brand promotion and avoid focusing on traditional mass media advertising. Integrated brand promotion is ‘’ the use of various promotional tools, including advertising in a coordinated manner to build and maintain brand awareness, identity, and preference’’(O’Guinn, Allen and Semenik, 2003) they mention different promotional tools that have been used instead of advertising, such as event sponsorship, direct marketing, sales promotion, and public relations. However, even though these new methods exist, we still require coordination with the advertising that remains. For example, Procter & Gamble, the company that started selling soap on the radio successfully shifted to selling soap on television. Today P&G sells many products besides soap. However, P&G’s customers have changed, and new IBP techniques are necessary for its brands. NBC Digital Networks and Starcom Media Vest Group are the partners P&G decided to work with to ensure that its brands are entrenched in the entertainment preferred by its targeted consumers. Additionally, P&G product promotions have moved to the Web like many other marketers by creating an online documentary series for its Pampers brand. P&G’s target audience is the couples who are expected to be prime prospects for P&G’s Pampers brand in the future. Integrated brand promotion tools are always preferred by marketers who directed at their target audiences (O’Guinn, Allen and Semenik, 2003) 4. Integrated marketing communication and integrated brand promotion Integrated marketing communications are often perceived as messages present in different mass media, and integrated brand promotion focuses on building a brand by looking at the purpose of that brand. These is All about identifying how the brand can improve consumer’s lives with its benefits, and create an experience for them that includes services, information, education and entertainment. It can build an entire  brand experience. IBP expresses the company vision and its personality by focusing on the brand that is the foundation for integrated marketing communications. Furthermore, IMC and IBP help companies generate more revenue because IMC achieves companies’s objective in increasing the return on marketing spending and IBP can make the brand more appeal and trustworthy (Thorson, 1996). 5. Conclusion This essay has examined IMC and IBP definitions, events and issues related to both strategies. Also, it describes the importance of audiences within IMC compared to IBP, and presented some successful industry examples, such as Guinness, The Body Shop, P&G and O2. 1089 words 6. References: Thorson, E. 1996. Integrated communication. Mahwah, N. J.: Erlbaum. Marketing Executives. 2014. Integrated Marketing: What It Is and Why You Should Embrace It – Part 1. [online] Available at: http://www.marketingexecutives.biz/integrated-marketing-what-it-and-why-you-should-embrace-it-part-1 [Accessed: 11 May 2014]. Multimediamarketing.com, (2014). Integrated Marketing Communications (IMC). [online] Available at: http://www.multimediamarketing.com/mkc/marketingcommunications/ [Accessed 12 May. 2014]. O’Guinn, T., Allen, C. and Semenik, R. (2003). Advertising and integrated brand promotion. 1st ed. Mason, Ohio: Thomson/South-Western.